Fairpoint has a campaign out now wherein the word “bundle” (as in your cable TV, internet and phone bill) becomes personified by an adorable little creature that customers evidently just love having in their homes.

Except that the little critter is an unholy abomination, and we don’t trust it for a second. Don’t let that evil little furby near your chopping knife, argyle sweater man! No good can come from it!

Being from Vermont, we can say that around these parts, Fairpoint has some serious brand image issues to sort out. Last year major technical problems caused a tidal wave of complaints from customers. And then the regulators came in. And then, rumors of a possible bankruptcy.

And with recent revelations that Burlington Telecom dipped into the city coffers to the tune of $17M, (results of that report apparently forthcoming) we seem to be having some serious communications breakdowns in our little corner of the country these days.

Oh well. At least we’ve finally got 3G.

Point is, if you’re trying to get back into the good graces of the public in New England, maybe this spot isn’t the best use of your dough. We know it’s supposed to be cute-weird, but it’s actually more weird-scary-dumb. How about you stick to fixing your service problems before you try to get precious with us, hm?

Via AdFreak.