Archive for September, 2008
Being Stanley Kubrick
We saw this when it came out back in July, but it’s so great we had to share it again. Britain’s Channel 4 painstakingly recreated the sets, costumes, props, cast and crew of The Shining – all for the sole purpose of assembling a single-take, minute-long television spot to promote their “More 4″ series on [...]
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Tags: channel 4, kubrick, more 4, recreation, shining
When you’re a brand looking for a captive audience, what better place than one where the people are trapped in a cylindrical metal tube, right? For Pete’s sake, the Metropolitan Transportation Authority has been exploiting this for 50 years.
Well, one airline has finally caught up. Spirit Airlines, the innovator in finding ways to turn a [...]
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A million miles…
A&B spent a few days in Las Vegas talking with drivers and trainers about the Million Mile program, an incentive program Veolia Transportation offers bus drivers who make it to a million miles without a preventable accident. It was inspiring to see such dedication from the operators, and we think the video came out well!
Check [...]
Filed under: A&B News, Fun Marketing Videos | 1 Comment
Tags: bus, corporate, internal, las vegas, marketing, million miles, operator, veolia, video
…they’re already doing it – if you happen to be running for president this year, that is.
Chances are if you’re a contender for the White House, you’ve got antimetaboles coming out your ears. This Salon.com article explains the rhetorical device, which has been popular for 30 years, but which has experienced an inexplicable resurgence in [...]
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Stop draggin’ my Heart around
What better song to use at the RNC to introduce Sarah “Barracuda” Palin than the 1977 fem-rock hit that bears her nickname, right? Well, it turns out the band who made the song famous is ticked off at being associated with America’s most famous hockey mom, and they have demanded the GOP stop using the [...]
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Tags: ad, ASCAP, brand, DNC, GOP, heart, rights management, sarah palin
Seriously, drop some weight.
I suppose if I were a fat person, and my Facebook page was constantly telling me that, I’d get upset too. But I actually find the hyper-targeted ads on Facebook (and in Gmail, when I was using the web version of that) to be kind of a relief. (It sure beats the nonstop barrage [...]
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Tags: ads, Facebook, marketing, movie, new design, Sorkin, targeted
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Market This! is a blog about cool stuff in the worlds of marketing and popular culture. It is written (mostly) by Nathan Hartswick, co-founder of the virtually-based marketing firm Asgood & Better.
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